Spotify and Hulu join forces for $13 subscription bundle

Spotify and Hulu join forces for $13 subscription bundle

On Tuesday, Spotify said that subscribers to its Premium music-streaming service will be able to bundle it with Hulu's limited-commercial TV plan for $12.99 a month.

Both companies also use these bundled plans to steer subscribers away from third-party billing agreements, which can eat up as much as 30% of a service's monthly fee. The Spotify-Hulu package will be immediately available to current Spotify Premium customers and to everyone else this summer. Stockholm-based Spotify had 157 million user at the end of 2017, including 71 million paid subscribers. If your service ended anytime in the previous year, then you'll have to immediately pay the full $12.99 instead of getting the discounted trial run. After the 3 months are up, you can either cancel or automatically upgrade to the Hulu Spotify bundle, charged at a rate of $12.99.

Separately, Spotify Premium would cost $10 a month and Hulu's ad-supported version costs $8 monthly, so $13 is a deal. That price gets you Spotify Premium and traditional, video-on-demand Hulu (with ads).

"In fact really this deal seems to be Hulu's way of luring Spotify's almost 71 million active subscribers onto its cord-cutting service".

Sources familiar with the matter told Bloomberg that the music-streaming giant is planning to change its free tier to be more like its paid subscription service. The service also has 70 million paying subscribers (as of January 2018). Hulu has been ramping up original programming with shows such as "The Handmaid's Tale" and "The Looming Tower" to compete with popular streaming competitors such as Netflix.

Wednesday package deal is created to help Spotify and Hulu ramp up its memberships at a time when increasing scale is important to both companies.

Related:

  • Uber Launches New App For Its Drivers

    Uber Launches New App For Its Drivers

    With Jump's integration into the Uber app, users can reserve, unlock and pay for the bikes the same way they'd hail a ride. The expansion kicked off earlier this week after Uber announced that it had acquired bike-sharing startup Jump.
    Pruitt's Condo Deal, Travel Draw Rebuke From Top Ethics Official

    Pruitt's Condo Deal, Travel Draw Rebuke From Top Ethics Official

    EPA spokesman Jahan Wilcox said last week there had been an "unprecedented" amount of death threats against Pruitt and his family. Rather, Minoli wrote, his office has a "long-standing practice" of referring such inquiries to the EPA inspector general.

    Broncos 2018 preseason schedule released

    In past years, they've hosted the Patriots and Baltimore Ravens for joint practices and visited the Patriots as well. Texans , Week 4 - This will probably the game you'll see the most of Dak Prescott and Deshaun Watson at quarterback.
  • Yemeni group launches lawsuit against Saudi crown prince in Paris

    Yemeni group launches lawsuit against Saudi crown prince in Paris

    More than 10,000 Yemenis have been killed and 53,000 wounded since the start of the deadly Saudi-led coalition intervention in Yemen .
    Kevin Durant will opt out of contract and restructure deal with Warriors

    Kevin Durant will opt out of contract and restructure deal with Warriors

    The contract included a player opt-out provision after the 2017-18 season, and it appears Durant will exercise his option. Because he turned down more money, the Warriors were able to retain core veterans Andre Iguodala and Shaun Livingston.
    Champions League: Roma knock out Barcelona with extraordinary comeback

    Champions League: Roma knock out Barcelona with extraordinary comeback

    The match Roma Vs Barcelona is scheduled on Tuesday the 10th of April at 21H45 Mecca time , at the Stadio Olimpico , Rome . Pique then grabbed Dzeko's left arm and tugged the striker to the ground. "These things are rare", Ter Stegen said.
  • US Officials Claim Syrian Military Repositioning Air Assets

    US Officials Claim Syrian Military Repositioning Air Assets

    British Prime Minister told reporters on Wednesday that "the use of chemical weapons can not go unchallenged". Russian military advisers are deployed at many Syrian government facilities.
    California Deploys National Guard to Border, With Conditions

    California Deploys National Guard to Border, With Conditions

    And for days, leaders there had been tight-lipped about whether they would deploy National Guard troops . But not all of them will go to the border, and none will be "enforcing federal immigration laws".
    Inflation slows again; prices 5.04% higher

    Inflation slows again; prices 5.04% higher

    Food prices at the wholesale level surged 2.2 percent, the biggest increase since April 2014, with many categories showing gains. USA wholesale prices increased 0.3 percent in March, driven higher by the largest increase in food costs in almost four years.
  • Evaluate Stock Worth of: Netflix, Inc. (NASDAQ:NFLX)

    Evaluate Stock Worth of: Netflix, Inc. (NASDAQ:NFLX)

    The funds in our database reported: 20.47 million shares, down from 22.45 million shares in 2017Q3. 34,000 are held by Teton. When a stock price is nearing the 52-week high or 52-week low, investors may closely follow activity to watch for a breach.
    Trump Lawyer Michael Cohen Contradicts POTUS' Depiction Of FBI Raid

    Trump Lawyer Michael Cohen Contradicts POTUS' Depiction Of FBI Raid

    But the raid was prompted, at least in part, by evidence or allegations uncovered by Mueller's team. Cohen has been referred to at different times as Trump's fixer, "pit bull", and consigliere.
    Kane's wait on goal call

    Kane's wait on goal call

    Tottenham officials are understood to be contemplating lodging an appeal to the Premier League on Kane's behalf. In a video posted to Twitter after the game, Kane said: "Great win - obviously very delighted with my goal".

Comments

Other news