GIPHY removed from Snapchat and Instagram after racist GIF appears

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It reads "N-- Crime Death Counter - Keep Cranking Bonzo, the Numbers Just Keep on Climbing!"

The new feature is possibly designed as a bonus for celebrities and influencers, in the hopes of attracting more followers and/or views to provide them with a stronger platform, which in turn would create greater competition for Instagram and YouTube.

Instagram and Snapchat each added a Giphy integration to their stories features earlier this year, which allowed users to add GIFs from a library to their stories.

Snapchat's official statement is "We have removed GIPHY from our application until we can be assured that this will never happen again".

Instagram made a similar move, and it's not clear when GIPHY will rectify the issue. ". Below is a screenshot of the GIF".

No word on when the feature will go live for all users of Snapchat, but it's an encouraging sign that the company is plugging ahead in the face of backlash over the Snapchat redesign. Giphy, however, has not yet responded to TechCrunch's request for comment.

This isn't Snapchat's first run-in with racist content. While this may come as a disappointment to GIF lovers, don't you forget GIFs are active on Instagram's parent company, Facebook. It also casts doubt on Facebook's Messenger Kids app, which also has Giphy integration that is only supposed to show G-rated imagery.

Among the most egregious examples of this occurred when Instagram co-opted Snapchat's self-destructing video messages under a new name, "Instagram Stories", in November 2016.

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