Even Apple Can't Believe Apple's Q4 Results

Tim Cook said the firm'couldn't be more excited about the launch of the iPhone X

During the September quarter previous year, Apple sold 45.5 million iPhones. When the dust settled, Apple posted revenue of $52.6 billion. "Apple's year-over-year revenue growth rate accelerated for the fourth consecutive quarter and drove EPS growth of 24 percent in the September quarter", said Luca Maestri, Apple's CFO.

Rosenblatt Securities also has reason to believe that Apple processed more than six-and-a-half million pre-orders, including some registrations without payment, for the iPhone X in China over the first three days. "We're looking forward to a great holiday season, and with the launch of iPhone X getting underway right now, we couldn't be more excited as we begin to deliver our vision for the future with this stunning device", Apple chief executive Tim Cook said in a release.

"The initial demand for iPhone X has been very, very strong". In the final minutes of trading on Thursday, shares hit $168.11, a rise of 51 percent in the last 12 months.

Apple notes in their earnings report that Services revenue in their fiscal 4th quarter of 2017 included "a favorable one-time adjustment of $640 million due to a change in estimate based on the availability of additional supporting information".

IPhones usually account for about two-thirds of Apple revenue and the devices are a hub for a growing suite of other products and services from the company.

Making the iPhone X is proving to be a challenge because it boasts a color-popping OLED screen, which isn't as readily available as standard LCD displays in other iPhone models.

Apple's having a good run.

During its most recent quarter, Apple sold 10.3 million iPads and 5.3 million Macs, representing a year-over-year increase of 14% and 25%, respectively.

But the numbers that most Apple watchers were focused on were those outlining what the company expects to see for the next quarter. Switching from a 6P lens to a 7P lens or a 2G3P hybrid lens, with camera module design largely similar to iPhone X's, would make for only limited improvements in aperture performance, we believe.

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